Deriving its unique name from their original location in Victoria’s Fan Tan Alley, Alley Kat Signs and Marketing specializes in digital marketing services, graphic design, and sign design and production. The business has at times thrived and sometimes survived, like you know an Alley Kat would. Owner John de Jong left the automotive sector in 09 when he and his wife Barbara remortgaged their home to buy the company in order to spend more time with their 3 boys, who have all worked in the family business. Celebrating its 40th year, Alley Kat Signs and Marketing’s customer first philosophy is evidenced by their 710 Google reviews at 4.9 stars. Specializing in quality over quantity, Alley Kat has remained a boutique business with 6 staff, half of whom are family. COVID prompted diversification into online digital marketing, resulting in clients across Canada, Australia, and the USA.