Buy BC open to help market local agri-products
This year, the Buy BC Partnership Program is providing $2 million for marketing activities that increase consumer awareness and drive sales of local food and beverage products.
The program, managed and administered by MNP LLP on behalf of BC’s Ministry of Agriculture and Food, has helped generate an estimated $80 million in sales since 2017. More than 800 businesses are registered to use the Buy BC logo on almost 4,000 food and beverage products.