Applications open for Storefronts Activation program

The Chamber has been working on an initiative to help businesses in downtown Victoria turn empty or underutilized storefronts into vibrant spaces that enhance the area’s appeal. The City of Victoria‘s Storefronts Activation Program promotes safe communities and business growth and development by connecting property owners with artists and performers to create temporary indoor activations.

Whether it’s a one-day pop-up activation or a year-long series of programming and installations, the City has $100,000 to fund projects that add vibrancy. Funding will be prioritized for projects located in the downtown core.

For details on eligibility, and submission requirements, read the Request for Expressions of Interest (RFEI). Submit your proposal by 4pm on July 7. You can email culture@victoria.ca to chat about your ideas or receive feedback prior to applying.